Reddit, AI Overviews & GEO
The SaaS Founder's Playbook for Winning AI Search Visibility. AI search engines recommend three to four brands per answer. If yours is not one of them, a growing share of your potential customers will never know you exist. This book gives you the system to change that.
A practical guide written by AI search strategist Cory Maki for SaaS founders and startup teams who want to understand how AI-generated search results work — and how to earn citations in them.
What you will learn
This book introduces the ARC Method — Audit, Reddit and Reputation, and Citability — a structured ninety-day framework for earning AI search visibility. It is not a collection of disconnected tips. It is a phased system designed to be implemented by small teams or solo founders.
- How AI engines choose their sources — the citation logic behind Google AI Overviews, ChatGPT, Perplexity, Gemini, and Copilot.
- Why Reddit matters — and how to build authority on the platform AI models trust most.
- How to make your site citable — structuring content so AI can extract, cite, and recommend it.
- A ninety-day roadmap — a phased implementation plan you can start this week.
What is inside
- 01 The New Discovery Layer
- 02 How AI Search Actually Works
- 03 The Reddit Factor
- 04 The ARC Method
- 05 Audit — Measuring Your AI Visibility
- 06 Audit — Mapping Your Reddit Landscape
- 07 Reddit Engagement — The 90-Day System
- 08 Beyond Reddit — Building Multi-Platform Authority
- 09 Citability — Making Your Website AI-Ready
- 10 The 90-Day Implementation Roadmap
- A Tool Directory
- B Templates and Checklists
- C Platform Quick Reference
- D Glossary
Who this book is for
This book is written for SaaS founders, startup marketing teams, and growth practitioners who already invest in SEO but have not yet adapted to the AI search layer. If you have noticed your competitors appearing in ChatGPT or Perplexity recommendations while your brand is absent, this book explains why and gives you the system to fix it.
It is also for anyone who wants to understand what Generative Engine Optimization actually is without the hype — including why Reddit has become so central to AI citations and what that means practically.
Available now on Amazon.
Kindle edition. Additional formats coming soon.
Get it on Amazon →