Become the brand AI recommends.
Cory Maki helps SaaS founders and startups earn citations in ChatGPT, Perplexity, and Google AI Overviews. When AI answers name only three or four brands, he makes sure yours is one of them.
The brands AI recommends are chosen. Cory makes sure yours is one of them.
His work sits at the intersection of SEO, online reputation management, and the emerging field of Generative Engine Optimization. Where traditional SEO focuses on ranking, Cory's approach focuses on earning citations in AI-generated answers — the new discovery layer replacing the traditional click.
He studies how each AI platform decides which brands to cite, then builds the on-site and off-site signals that put your brand on the short list.
How AI represents your brand is the new first impression.
AI reputation management ensures that when AI engines generate answers about your company or category, the information is accurate, favorable, and sourced from content you can influence.
AI synthesizes dozens of sources into a single narrative. If that narrative omits your brand, you lose opportunities before you know they existed. Cory's approach combines on-site optimization, strategic off-site presence on the platforms AI trusts, and cross-source consistency.
The ARC Method
A structured framework for earning AI citations — Audit, Reddit & Reputation, and Citability — with a ninety-day roadmap in Cory's book.
Audit
Measure current AI visibility across platforms, find citation gaps where competitors appear and you don't, and set baselines.
Reddit & Reputation
Build authority on the platforms AI trusts most. Reddit drives 20%+ of Google AI Overview citations and nearly half of Perplexity's.
Citability
Restructure content so AI can extract, cite, and recommend it — content structure, schema, and cross-source consistency.
A decade in SEO and reputation — now focused on AI search.
Cory has over a decade of experience in SEO and online reputation management, working with startups, law firms, and public figures. As staff editor and business development manager at Grit Daily, he covered the SaaS and startup ecosystem.
He studied Business Finance at the University of Wyoming and is based in Taichung, Taiwan. Fluent in English, conversational in Mandarin. Off the clock: tennis and flag football.
Get the full AI search visibility system.
The ARC Method, Reddit strategy, citability playbook, and a ninety-day roadmap for SaaS founders.
Download the playbook →Field notes on AI search
AI Brand Audit: What It Is and What a Good One Includes
Most 'AI brand audits' are a screenshot and a guess. Here's what an AI brand audit actually is — measuring how AI describes and recommends you — and the six things a rigorous one includes.
How to Connect Entities with Schema Markup for the Knowledge Graph
Schema markup doesn't just describe a page — it tells search engines which entity the page is about and how it links to entities elsewhere. Here's how @id, sameAs, and identifier connect your entity into the Knowledge Graph.
Does Perplexity Cite Reddit? How Reddit Drives Perplexity's Answers
Yes — Reddit is Perplexity's most-cited source by a wide margin, around 46.7% of its top citation sources. Here's why Perplexity leans on Reddit so heavily and how to get your brand cited in its answers.