Become the brand AI recommends.
Cory Maki helps SaaS founders and startups earn citations in ChatGPT, Perplexity, and Google AI Overviews. When AI answers name only three or four brands, he makes sure yours is one of them.
The brands AI recommends are chosen. Cory makes sure yours is one of them.
His work sits at the intersection of SEO, online reputation management, and the emerging field of Generative Engine Optimization. Where traditional SEO focuses on ranking, Cory's approach focuses on earning citations in AI-generated answers — the new discovery layer replacing the traditional click.
He studies how each AI platform decides which brands to cite, then builds the on-site and off-site signals that put your brand on the short list.
How AI represents your brand is the new first impression.
AI reputation management ensures that when AI engines generate answers about your company or category, the information is accurate, favorable, and sourced from content you can influence.
AI synthesizes dozens of sources into a single narrative. If that narrative omits your brand, you lose opportunities before you know they existed. Cory's approach combines on-site optimization, strategic off-site presence on the platforms AI trusts, and cross-source consistency.
The ARC Method
A structured framework for earning AI citations — Audit, Reddit & Reputation, and Citability — with a ninety-day roadmap in Cory's book.
Audit
Measure current AI visibility across platforms, find citation gaps where competitors appear and you don't, and set baselines.
Reddit & Reputation
Build authority on the platforms AI trusts most. Reddit drives 20%+ of Google AI Overview citations and nearly half of Perplexity's.
Citability
Restructure content so AI can extract, cite, and recommend it — content structure, schema, and cross-source consistency.
A decade in SEO and reputation — now focused on AI search.
Cory has over a decade of experience in SEO and online reputation management, working with startups, law firms, and public figures. As staff editor and business development manager at Grit Daily, he covered the SaaS and startup ecosystem.
He studied Business Finance at the University of Wyoming and is based in Taichung, Taiwan. Fluent in English, conversational in Mandarin. Off the clock: tennis and flag football.
Get the full AI search visibility system.
The ARC Method, Reddit strategy, citability playbook, and a ninety-day roadmap for SaaS founders.
Download the playbook →Field notes on AI search
How to Audit Your Brand's AI Search Visibility (the ARC Method)
The Audit step of the ARC Method, explained. A practical framework to measure how ChatGPT, Google AI Overviews, Gemini and Perplexity see your SaaS brand — share of voice, citation sources, accuracy, and the gaps to fix first.
Why ChatGPT Can't See Your Website (And How to Fix It)
ChatGPT Search runs on Bing's index, not Google's. If your site isn't in Bing, ChatGPT can't cite you — no matter how well you rank on Google. Here's how to check and fix it.
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